Trade shows provide invaluable opportunities for small businesses to showcase their offerings, network with industry professionals, and elevate their brand visibility. Brokering the right connections in a B2B environment can skyrocket the success of your business. In this article, we will explore essential trade show marketing tips so you can maximize your impact at these […]
Every small business will see tangible benefits to its growth and audience reach through digital marketing. But, for many business owners, it can be tricky to decide whether they should hire a professional or go for a DIY approach. Social media coaching can get your team up to speed and give them the required skills […]
Testimonials can have more of an impact on sales than traditional advertising methods. A powerful endorsement from your customers can be added to your website, used as content for social media posts and PPC advertising. This crucial form of feedback helps new customers know that you are the real deal. Wondering how to get testimonials? […]
Wondering how to find your social media audience? You could just try a bit of everything, but this is never effective and wholly time-consuming. If you are looking to effectively market your business (and who isn’t?!), you need a clear understanding of your target audience. It will affect every decision you make. Who are you […]
Social media platforms may vary in their features, post requirements and specific rules, but your social media profile should be set up in a professional and consistent way across all platforms. Follow these tips and your profile will look professional and interesting, wherever you’re posting. Pick a relevant name It goes without saying that you […]
Queueing up killer content is only half the battle on social media. So many business owners forget to monitor their profiles, which can mean they miss out on crucial information. Here’s why you should pay attention to social media comments left on your profile and how you can use them to your advantage. If you […]
As seen in Connecting Albert County. We’ve made it to a new year, and we are all keen for a fresh start! As a county we came together and showed 2020 who’s boss and now we’re ready to show the rest of Canada our can-do spirit! Whether you are using social media to boost your […]
