Truly understanding your customers is the cornerstone of any successful business. Knowing what they want, how they behave, and what motivates them allows you to create meaningful connections, build loyalty, and ultimately grow your business. It can even help you adapt to trends and needs ahead of schedule. But let’s face it, getting those insights […]
Twenty-four minutes into this interview recorded between New Brunswick and Nigeria (at 6:45 AM this morning!), I was reminded of one of the most basic truths I’ve ever learned (and that still holds value): You begin where you are. You see, your journey starts not where you wish you were or when everything’s lined up […]
There’s no shortage of AI talk right now… webinars, workshops, and LinkedIn feeds are full of it. But if you’re a small business owner, the real question isn’t “What is AI?” It’s: “How do I actually use this in my world?” Because truthfully? Most AI workshops don’t go deep enough. They show you tools or talk […]
Your business’s online presence is often the first impression potential customers have of your brand. Whether they’re searching for your services on Google, scrolling through your social media, or browsing a directory listing, consistency across all platforms is key to building trust, improving user experience, and boosting your SEO performance. At Cyber PR Army Solutions, […]
Two Clients. Two Goals. Same Question. Yesterday, I had two very different client meetings. One was an Atlantic Canadian food company exporting to Asia and looking to expand into Canada. The other? A local brand, wanting to reintroduce themselves into the conversation and boost their marketing visibility. Different industries. Different strategies. But they both asked […]
Prefer to listen? Enjoy an AI podcast summarizing the key info in this article. Your website is the digital storefront of your business. It’s where potential customers learn about your brand, explore your offerings, and decide whether to engage with you. Choosing the right platform to build your website is one of the most important […]
New marketing trends come and go, but few strategies are as effective and immediate as pay-per-click (PPC) advertising. Available on Google, Facebook, Instagram, TikTok, LinkedIn and more, PPC can be a powerful way to drive traffic, generate leads, and build brand awareness fast. This year, in particular, we have had a lot of interest in […]
When business owners realize they need to grow their online presence, their first instinct is often to contact a specialist. A web designer, a social media consultant, an ads specialist, or maybe even an SEO expert. And while these professionals are great at what they do, there’s a catch: they’ll always recommend their service as […]
It’s a brand new year, and as a business owner, you may be brimming with ideas to boost your business in 2025. If blog writing is on your list of things to try, great idea! But if you’re struggling to find the time or inspiration to write blogs, you may consider using AI-generated blogs. We’re […]
Many people think static websites can’t rank well because they aren’t updated regularly. It’s true that dynamic websites—those with frequent content updates—have an advantage in search engine rankings, but that doesn’t mean static websites are doomed to obscurity. With proper initial SEO optimization, static websites can maintain visibility over time without regular updates. While it […]
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