From Fire-Walking to Digital Strategy: Mentoring Entrepreneurs

I recently had the opportunity to mentor Martina Bernhofer of Level Up Teambuilding through the Women In Business Mentoring Program in New Brunswick. Martina runs an exciting venture, Level Up Teambuilding ( https://levelupteambuilding.com ), known for its innovative team-building exercises, including its standout service, Mind over Matter, which pushes boundaries with daring activities like fire-walking. […]

PSA: Domain Scam to be Aware of

I've encountered various digital challenges, but a recent experience involving a client and friend brought to light a particularly insidious threat: the China domain name scam. This incident underscores the importance of vigilance in the digital realm and highlights the value of informed guidance in navigating these murky waters. The Scam Hits Close to Home [...]

What to consider when investing in a new app

As a small business owner, you have to balance keeping an eye on your bottom line and an eye on your limited time. There are apps for absolutely everything these days, some of which are game-changers, but before you commit, here are some things to consider. We love tech. We wouldn't be in our line [...]

Our Favourite Projects 2022

It’s nearly the end of 2022 and we have had such a fantastic year working on dozens of projects, big and small, for a wide variety of clients here in Canada and beyond. We wanted to take a moment to think about our favourite projects and share what made this year so special. Lynn, our [...]

Why you need to be planning your holiday season now (Yes, really!)

It’s August… you are likely enjoying the sunny weather, sipping a cool drink, and enjoying a brief respite from the last few months. The holiday retail season couldn’t be further from your mind. After all, who wants to think about Black Friday till October, right? You may not usually think about the retail season during […]

Do you have a secure password? A guide to digital security.

How long would it take a hacker to crack your password? Digital security has never been more important. Hack attacks and ransomware are dramatically rising year on year. As a digital marketing agency, we see (and safely store!) a considerable number of passwords, some bulletproof and some not. Here’s our guide to password security. Why […]