Authentic Growth: Why You Don’t Need to Fake It w/Larry Easto
A Marketing State of Mind by Lynn Colepaugh
Episode 20 | 16 October, 2025
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About This Episode
Most of us start our businesses because we love the work itself, not the marketing, invoicing, or endless client-chasing that follows.
Larry Easto knows that story well. After forty years in law, consulting, and coaching, he has distilled what truly works into his Business Accelerator for Service Professionals, a program built on lived experience and quiet confidence.
What You’ll Hear in This Conversation
In this conversation with A Marketing State of Mind host Lynn Colepaugh, Larry unpacks the heart of authentic growth:
You don’t need a one-size-fits-all formula; you need awareness and adaptability.
Selling is simply serving with clarity.
Personal transformation and professional success share the same roots.
It’s an episode that reminds us: the better you know yourself, the better your business will serve others.
Listen & Share
If you enjoyed Larry Easto on a Marketing State of Mind, here’s how you can connect with him:
If you enjoyed this episode, subscribe to Marketing State of Mind and share it with someone who needs the reminder that big goals are built in small steps.
