Blues d’la Baie
Blues d’la Baie is an annual music festival held in Petit-Rocher celebrating a wide range of blues artists. We helped Caroline and the team to create a well-rounded and attention-grabbing conversation on social media, creating quote posts, artist posts, festival day posts, short-form video clips, and a campaign highlighting the unique aspects of Petit-Rocher as a location. We complimented this with PPC advertising on Facebook and Google. This work was carried out under a funding contract with CDBC with appropriate reporting throughout the project.