I love this Ted Talk by Sheena Iyengar about how to make choosing easier. Nine-minute choices versus one-hour choices and the choice overload problem. Are you creating a choice overload for your customers? Take a listen and think about how it might relate to your company.
There are few businesses left who don’t have some variety of social media presence, but if you are using it ineffectively you can find yourself lost in a rabbit hole that costs you valuable time and gives you little return. If you are mishandling it you can even be less appealing or professional to your […]